Continuing Legal Education Program

Information

Internet Marketing for Law Firms 

Practical Strategies to Get Found on Google
Co-sponsored with Solo and Small Firm Section 

Thursday, May 7
12:00 – 1:00 p.m.
AK Bar Zoom 

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1.0 General CLE Credits  
CLE# 2026036

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Registration fee: Free

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As Google and AI-driven search tools reshape how clients find lawyers, your online visibility matters more than ever. Join legal internet marketing consultant Dave Hendricks for a practical CLE designed to help attorneys stay competitive. This program delivers clear, actionable strategies to improve website performance, Google rankings, Maps visibility, reviews, and the authority signals that drive modern client discovery.

Whether you manage your own marketing or hire an SEO company, you’ll leave understanding what works—and how to generate more calls from your online presence.

Learning Objectives:

• Recognize the technical requirements for ranking in Google, including mobile optimization and site speed.
• Apply basic on-page and local SEO strategies to improve visibility.
• Understand off-page optimization, including link building and citations.
• Develop strategies to increase reviews and strengthen online authority.
• Better evaluate and manage SEO vendors. 

Target Audience:

• Solo and small firm attorneys
• Managing partners
• Attorneys responsible for business development
• Legal administrators

Faculty:

Dave Hendricks
Legal Internet Marketing Consultant and Owner
Attorney Marketing Network
 

Course Materials: A digital copy of the program materials is available 24 hours prior to the event by logging into your member dashboard at www.alaskabar.org/members. Select "My Course Materials," located under the "My Documents" header on the left side of your dashboard.

If you are registered for this program, you already have an AK Bar account and can access the materials. If you need assistance with your login information, please contact the AK Bar office at 907-272-7469.

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 Explore More AK Bar Programs: Don’t miss out on our other upcoming events and CLE opportunities! To view our full calendar and register for additional programs - https://alaskabar.org/cle-mcle/member-events/.

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 Video On Demand (VOD): For those unable to attend, the event will be recorded and made available on the VOD catalog approximately 5 days after the event. This ensures you can access the content at your convenience.